Current Marketing/Business Development Opportunities
**If you are interested in any of the opportunities listed below - or any other position in a law firm please contact Geri Moreland to discuss at email@example.com.
Business Development Manager, Regulatory practice groups - for global law firm in Washington, DC. This position supports the business development plans and initiatives for energy and environmental, public policy, election and political law, and communications and media practice groups. This position will work closely with the practice and industry group leaders, to ensure effective business development, marketing, and external communications programs.
Work closely with senior lawyers on strategy for practice groups and subgroups.
Develop business plans for the groups and individuals, ensuring that plans have clearly stated milestones, are tied to the Firm’s business goals, and will monitor the plans for progress.
Develop/monitor marketing and BD budgets for relevant practice and industry groups, review monthly general ledgers for accuracy.
Work with practice/industry group leaders regarding meeting preparation and follow-up for quarterly Management Committee meetings.
Identify clients/contacts to be targeted for specific opportunities.
Work directly with lawyers to implement business development initiatives and programs around new business generation with existing and new clients.
Prepare client pitch materials, including responses to RFPs, and conduct preparatory sessions with lawyers prior to client meetings.
Track win/loss record.
Collaborate with Marketing Research team to analyze market opportunities and to assist lawyers/groups in preparation for client meetings.
Coordinate with members of the BD team on cross practice efforts for regional/industry initiatives. Work with members of the Client Relationship Manager program to maintain and expand relationships with targeted clients.
Support strategic and logistical aspects of the lateral integration planning process for new lawyers in relevant practices.
Identify and evaluate sponsorship/speaking opportunities at conferences/seminars and ensure effective participation.
Recommend thought-leadership and CLE programs for clients.
Provide support for client events, including concept development, invitation creation and specified logistics, and follow-up.
Ensure well-written, updated representative client lists and matters/deal descriptions. Maintain descriptions in Firm experience database.
Draft concise, targeted submissions for relevant practices for directory listings and other awards, including Chambers.
Assist with the editing, layout, and production of Firm and practice group client alerts and other communications. Develop practice-specific and geographic-focused marketing materials. Develop and maintain website content, newsletters/blogs, brochures, and other external communication pieces related to relevant practices and geographic initiatives. Work closely with and assist in supervision of BD specialists in the regulatory group.
Bachelor’s degree required. At least three years of experience in ;aw firm/professional services marketing and business development. Demonstrated background of accomplishment in marketing and business development. Previous law firm experience. Excellent interpersonal skills and written communications skills. Demonstrated leadership and proactivity/initiative. High level of accountability on all work product and ability to effectively juggle multiple projects. Experience supervising direct reports ideal. Ability to provide consistent and high quality work under tight deadlines and other pressures while maintaining a professional demeanor. Experience with information technology and software for marketing the practice group, including website, databases, and knowledge management tools. Proficiency with Word, PowerPoint, and Excel required. InterAction, Adobe, Asana, Xcelerate, and Publisher skills a plus.
Digital Marketing Manager - for global law firm in Washington, DC. This position is responsible for maximizing impact of content communications firm wide, including website, blogs and other channels, and intranet. This position works closely with professionals in Marketing and IT, external vendors, and content teams firm wide to guarantee original and accurate content, identify opportunities for innovative delivery of information, and new developments in the marketplace. Ideal candidate is a well-organized team player who is able to develop/implement/execute new projects while maintaining and improving ongoing marketing systems. This position requires a strong understanding of the digital marketing landscape and initiative in seeking out new technologies to help drive business in a competitive marketplace.
Responsibilities include: Managing ongoing development needs regarding public website and intranet, with a focus on user experience and user interface design.
Ensuring proper functionality of marketing technology platforms, including public and internal websites and microsites, blogs, and other platforms as needed.
Manage maintenance/integrations required for the website, search engine optimization tools, Google analytics, and other related systems.
Work to produce innovative and cost-effective digital media solutions and advise on best digital practices.
Coordinate with key stakeholder in departments and practices/industry groups to understand their needs and involve them in planning and problem solving.
Manage homepage to maintain balance of content and to create a positive user experience.
Take the lead in improving sections of the intranet or delivering new tools through the intranet, as a member of the Intranet Advisory Group
Provide user training and support and creation of manuals and functional documentation for website technology platforms. This includes creation of a Style Guide for content users across the firm.
Monitors site analytics and reports on performance of content.
Position Requirements: Bachelor’s degree.
At least seven years of experience working in the digital marketplace. Law firm or professional services experience preferred.
Prior supervisory experience.
Strong leadership skills and ability to exercise good business judgment, diplomacy, and discretion in complex situations. Ability to interact with people in a manner that shows sensitivity, tact, and professionalism.
Basic understanding of the components of common web technology (HTML, CSS) and ability to “translate” technology terms and concepts to non-technology savvy people.
Must be highly motivated, a self-starter who is able to manage multiple projects simultaneously and successfully, many with tight deadlines.
Ability to work with all levels of firm management and as part of a team.
Ability to solve complex problems and adjust and adapt quickly to changing situations.
Ability to lead meetings, teams, and work groups to encourage participation, mutual trust, respect, and cooperation among participants; ability to coordinate the activities or tasks of people and/or groups.
Salary $100k - $110k